
Why Email Lists Matter
An email list gives you direct access to prospects who are interested in your services. Unlike social media, email allows you to communicate personally, nurture leads, and guide them toward making decisions.
Steps to Build Your Email List
- Create a Lead Magnet – Offer something valuable like a home-buying checklist, market report, or webinar in exchange for email addresses.
- Use Sign-Up Forms – Place forms on your website, landing pages, and social media profiles.
- Promote Through Social Media – Encourage followers to subscribe to receive exclusive tips, offers, or guides.
- Host Events or Webinars – Capture attendee emails when they register.
- Segment Your List Early – Group subscribers by interest, location, or buyer/seller stage to tailor communication.
